It all started when…
I was in Beijing facilitating a strategy session.
And we just received news that the lead client was now able to join!
Yes! Everyone was so happy at this last minute change, but there was a problem: we didn’t have translation services and half of the room didn’t speak Mandarin. And the client was ready to talk for about an hour.
It was invaluable time with her, but we weren’t set up for it. So what could we do?
I grabbed a few markers.
Set up a few flimsy flip charts on easels in front of the group.
And explained how I would draw out what the client was going to say, in real time (well, almost real time- if someone could translate the key points into my ear).
Which is exactly what we did.
Visuals are universal.
They help us communicate when words fail. But words + visuals? That is (scientifically) the strongest way to capture, share, and remember information.
And that’s what visual capture is all about: listening and simplifying what you hear down onto the page with strategic visuals and synthesized words. Created on an iPad, with markers on a whiteboard, or using flimsy flip charts and markers: the practice has the same foundations.
Workshops
101: Introducing / Visual Capture, in this 4 hour workshop, learn the what, why, and how behind visual capture and gain techniques to visualize your own notes. A perfect foundation to build upon, it includes a digital visual capture activity guide to extend your team’s learning outside of the training and a foundational equipment list to equip your team with all they need to get started.
201: Diving Deep / Visual Capture, in this 1-day workshop, learn the foundational skills and practice real time capture. Learn how to sketch out concepts, understand and use strategic design elements such as color and shape, and give and receive meaningful feedback on visuals. As a team, start to build out a culture of visual capture and storytelling.
301: Growing / Visual Capture, in this 2-day intensive workshop, you will learn the foundational skills of capture including design elements, templates, and mental models. You will learn how to find and leverage visual inspiration to create differentiated visual products and practice visually capturing in several real time scenarios. A great choice for teams who want to kickstart their visual capture culture in a efficient and robust way.
Or maybe you are thinking of a custom class for your team’s specific needs? Maybe you need more real-world practice time, more guided resources to extend learning, or more advanced visual capture expertise and are looking to up your game.
Your Facilitator
Profiled in The Wall Street Journal and U.S. News and World Report for her visual capture work, Zara Fina Stasi has visually captured for over 200+ live sessions around the globe across diverse audiences.
Zara has worked with Fortune 10, 100, 500 companies, nonprofits, professional sport teams, Universities, the public sector, and beyond. She has trained 400+ people in the foundations, sharing techniques for how to better listen and synthesize discussions- from seasoned facilitators to CEOs to high schoolers.
Before Good for the Bees, Zara was the first ever National Greenhouse Artist at Deloitte. In a role she designed herself, she traveled globally to bring art as a tool into bespoke C-suite facilitated sessions anchored in live visual capture.
Zara is the founder and artist behind Good for the Bees, a creative studio in NYC using art to help people thrive. Her clients include The WNBA, The World Bank, NBA, AWS, Columbia University, and The Mellon Foundation.